Commentary Logo
Japan Island disputes in SE Asia    World War III Alarm Anti-Islam video and anti-US sentiment    Skull Say no to brainwashing

       peace and anti-war Israel Iran strike imminent    sanctions as a result of nuclear tests Sanctions on Iran and workarounds    black lightning bolt India's massive blackout

Snapshots of news
Gearheads and mastheads
Home  •  About this site  •  How did we once fight corruption in colonial Hong Kong?
 •  Historical US administrative thoughts  •  USA versus colonial Hong Kong
 •  Anti-corruption review of Nigeria  •  Procurement monitoring in Nigeria
 •  Syndicated news  •  Usman's blog  •  Anti-graft news  •  Socialist news

 Tuesday, June 25 2019 8:32pm Hongkong Time

Posted Nov 20, 2012

Back to Blog Index   

5 Important Steps Checklist Before Publishing An Article

Blogging is a very popular form of writing content and sharing thoughts these days. A blog was termed as a personal online diary but now it is mostly used for commercial purposes rather than personal ones. If you are a blog writer, writing an article can be termed as a sequential process where some steps have to be repeated every time a new blog post is written. Although, these sequential steps vary from author to author, we list down some of the most common and important steps to check out before publishing an article.

1- Pay extra attention to the title?

This is quite obvious and the most basic principle. You should have an eye-catching topic that can gain the attraction of not only the regular readers, but passers-by as well. Your post title should contain about 60-70 characters. This is not mandatory but recommended because the search engines will mostly display the first 70 characters of the title. Having a cut out title gives a bad impression to the users. Use maximum keywords in your title so as to ease the task of search robots trying to reach you.

Pay attention to titles

Another important point I would like to mention is the use of numbers in your post titles. For example, if you are explaining converting mpeg4 to mp3; a suitable title can be:

4 Tools To Keep Your Children Safe On Facebook

This reminds me of the questioning words; use \x{2018}How to',' Why \x{2018},' What', 'Will' in your titles as people are mostly looking for answers. Be simple in your vocabulary because searches are made in a simple language. The titles like \x{2018}Perfect transformation steps for mpeg4 to mp3'' will be less useful.

You can also use the words Best, Hot, Top and synonyms while you publicize your collection but readers are more attracted to these kind of titles. You should use these words only if you are at least 95% confident about your list else you will lose your credibility.

2- What should be my article length?


This has been quite a debate in SEO and blogging forums. But the questions still remains to be answered about the optimum length of the article. If we analyze the technology niche, we will see that some articles around 100 words will perform very highly while many will suffer. Some long articles of 800 words or more will provide great results while others will fall back. This is where Google’s advice comes into play. Google’s advice is to write something unique. Just try to provide something that has not been covered by any of the existing competitors. It may be 100 words or 1000 words but the quality should be measured as discussed above.

3- Optimize your article for SEO

Blogging is not only about producing awesome content but You need to know what search engines want in addition to producing great content so that your content may gain the deserved readership. And to be honest, there are some expert SEO Consultants who are receiving admirable readership for simple and ordinary content as well. So, the moral of the story is make sure your article is optimized for search engines.

Although the classic SEO stuff should always be taken care first but you should know that SEO has expanded with the release of Google Panda, Penguin and EMD updates. Here are some points that you should take care:

1. Make sure that you are providing the exact thing that the searcher is looking for. Since Google and Bing may, directly or indirectly, have bounce rate and user satisfaction as a ranking signal, satisfying the user should be your top priority.

2. Make sure you are using all the micro-formats that are being used by Google Search. These include the authorship format, Video XML sitemaps etc. This will certainly give a boost in CTR even if you are not ranking very highly on a specific search term.

3. Make sure the loading time of your blog is less than 5 seconds. You can use various tools like Google PageSpeed, Yahoo YSlow, Pingdom tools to see the best practices and what is lacking in your blog.

4. This is really tricky and the most important. The title of the article, as discussed above should be socially sharable. You should provide easy ways to share the content on popular social networking platforms.

4- Internal linking

Internal linking

Personally I use this technique a lot. Inter-link your articles so readers can continue surfing from one post to another. This will lower down the bounce rate and will make sure that the user stays on your site for more time. Although linking manually is the best way to interlink, you can use automated ways to create internal links automatically..

5- Schedule the Post

Schedule posts

If you look into the hourly stats of Google Analytics, you will be able to figure out the time when there are maximum amount of visitors on your site. You should schedule your post for publication when there are people on your site. This will give instant readership boost to the freshly baked article. It is also recommended that the same posting schedule is maintained daily. The regular readers will have an idea when a new article is published and will be more consistent while visiting your blog.

I hope this will serve as a guideline for all bloggers while writing their content regularly. What steps do you follow before publishing an article?

5 Important Steps Checklist Before Publishing An Article is a post from: Technize.NET

The post 5 Important Steps Checklist Before Publishing An Article appeared first on Technize.NET.

Related Posts:

  1. Open And Edit Any Post In Windows Live Writer 2012
  2. Add Search Providers In Internet Explorer 9
  3. How To Install Google +1 Button In Thesis Theme Without Using Plugins
  4. Let Me Google That For You
  5. Technize Is Hiring Tech Writers

Back to Blog Index   

© Usman Khurshid. Reproduced with permission of the copyright owner.










Usman Khurshid is a network consultant who works in a mixed environment of Windows and Linux platforms. He studies about the latest advancements in computer technology and shares his views on this technology blog.

Email Usman at usman {at} technize {dot} com

Commentary and reflection pages by Raymond Cheng, PhD DPA FRSA

  Main • Commentary   Special Foci • Syndicated News | Corruption | Socialism | GuanXi

  Health Related • Traditional Chinese Medicine   Others • OXLL

© 1997-2018 The Commentary, Office of Dr Raymond Cheng. All rights reserved. Copyright of selected news articles, the headlines and logos belongs to the respective entities. Read disclaimer

Digital platform powered by Wyith Limited, Wyith Institute. Wyith Limited and Wyith Institute are associated businesses operated by the Office of Dr Raymond Cheng • Dr Raymond Cheng & Partners Ltd and The Commentary Ltd.

Home  •  About this site  •  How did we once fight corruption in colonial Hong Kong?
 •  Historical US administrative thoughts  •  USA versus colonial Hong Kong
 •  Anti-corruption review of Nigeria  •  Procurement monitoring in Nigeria
 •  Syndicated news  •  Usman's blog  •  Anti-graft news  •  Socialist news

Contact the editor at raymond {dot} cheng {at} kellogg {dot} oxon {dot} org

The RendezvousBuildersCommentatorsContributorsReadersResearchers
Reflection Pages • Miscellaneous Stuff
The difference between instant evaluation and improving recognition – November 20
Freddy Krueger revisited: Politically correct education? – October 23
From the evaluator's perspective: Justified conclusions and decisions – October 8
Online and distance-learning degrees from the evaluator's perspective – September 25
The moment fake degrees turned recognized and appraised – September 9

Photo credits for top title bar, from left to right: Iza H (Work), Lukasz Gumowski (Blue balls), Marcin Bania (Smiling and naked), Lautaro Gonda (Milan station), Jan Abt (Girl taking a picture), Daniel Tang (Hot switch), Barbara Henry (Moriah reading), Ralf Herrmann (Checkmate II), Marko Roeper (Led #4), Ian Russell (Girl in downtown LA).
Note: Animated GIF graphics and clipart obtained from,,, and Sketches, cartoons and other handdrawings courtesy of Alice-the-Artist.

Special Alert! This is *NOT* the American Jewish Committee's Commentary Magazine! Special notice! This is not the American Jewish Committee's Commentary Magazine nor are we in any way affiliated with them. To visit AJC's magazine, please go to instead, thank you for your attention.
Memo with pin Technical memos for members
Receiving using Gmail | Sending using Gmail
0x800ccc0e | 0x800ccc19 | 0x800ccc79

This site is best viewed with Microsoft® Internet Explorer 6.0 or above, minimum 1024x768 16M color-depth resolution. The Commentary Group and its personnel do not endorse external sites and are not responsible for the content of these websites. All external sites will open in a new browser window.

COUNT ON THE STATISTICS  100% Towels (c) Daniel Chittka
Photo © Daniel Chittka

This new section contains some interesting statistics in bribe and corruption, please check back for more as we pile up our numbers!

It's statistics time!  Using n-gram: kickback, graft, bribe and corruption - Comparison of their historical occurrences from 1810 to 2009 A.D.

  The word guanxi (collocation) and meanings of bribe: Deeply rooted, disgusting, sad endings

Search for a domain name - no obligation!
 enter a name, word or phrase
 choose an extension
 click go!
Looking for a good book (c) Doug Logan
Photo © Doug Logan
tagged by area of interestBY AREA OF INTEREST
Pragmatics: Politeness trends from the historical perspective of global trade
Computer mediated communications: Social network – Came riding the waves of amazing coincidences
Language acquisition:
A critique on "A corpus driven study of the potential for vocabulary learning through watching movies"

Grammatical analysis: "When a linguist stumbled upon a Buttonwood"
Lexicon and the corpus: "John Sinclair's lexical items – an introduction"
tagged by regionBY REGION • Anything AsiaUS Presence in Asia
ChinaTaiwanHong Kong and MacauJapanKoreaSingaporeMalaysiaPhilippinesPakistanIndiaAfghanistan0 • Vietnam, Laos, Cambodia, Thailand and MyanmarTimor-Leste and IndonesiaMongoliaNew Zealand and Australia
tagged by topicsBY TOPIC • BiofuelRhino and elephant poachingAmerican movies hit China marketChina Internet censorshipChina's outward FDI opportunitiesGlobal rice yield
GLUCK ON SOCIALISM AND CHINA Asia (c) Robert Churchill
Photo © Robert Churchill

Professor Sidney Gluck (c) Sandi BachomI am honored to have obtained Professor Sidney Gluck's (right) permission to allow me to repost here some of his work and interview related to China and socialism. Professor Gluck is professor emertius at the New School University in New York. A classical Marxist, Gluck has been studying China for 60 years in history and modern development. He has lectured all over the U.S. and still welcomes engagement at the age of 94 – photo © Sandi Bachom


COMING 2019 – COMPUTING CORPUS Active Network Hub (c) Phil Sigin-Lavdanski
Photo © Phil Sigin-Lavdanski

Oh, please do not get me wrong. This new section is not about computers, electronics or any engineering stuff, but rather I am currently constructing a new corpus based on Spectrum, the monthly publication from the Institute of Electrical and Electronics Engineers USA, from July 2007 to date. Having been a member for over 20 years since 1992, I am always fascinated by some of the terms scientists use when they talk about or envision their new inventions or methodologies. How many of them eventually come into practice? Could there be some insights we could possibly derive, from the linguistics perspective?


This website is published and designed by Raymond Cheng, PhD DPA and reflects only his personal views and opinions in his individual capacity. It does not represent the views and opinions of his firm, employer(s), students, etc., and is not in any way sponsored or endorsed by any other thrid parties. Click here to read my full disclaimer

Share on Twitter  Add to Facebook  Share on LinkedIn  +1 on Google